Overview

Updated for 2006, this Mind Commerce publication is based on primary and secondary research conducted by industry analyst and consultant Jacques LeDisco in which he answers many important questions pertaining to on-line and/or mobile gambling including:

• What are the legal issues for the gambling market in the United States?
• What precedents have occurred for mobile gambling?
• What has been successful and what has not?
• What is gambler sociology and gambling preferences?

• Entrepreneurs and investors in the on-line and/or mobile gambling industry
• Anyone interested in launching an on-line and/or mobile gambling business in the US

Introduction
Wireless Internet
Online Betting Goes Mobile
- WAP
- 3G
- Java

Mobile Gambling Market
Fig. 1.1 Market Forecast for Mobile Gambling—7$bn
Global Market Surveys
- Europe
- Asia
- United States — The Sleeping Giant?
Wi-Fi Gambling in Nevada: Catalyst for the U.S. Market? .

Transaction Processing
Online Payment Processing
U.S. Credit Card Ban
Mobile Payment Processing
Customer Relationship Management

Legal Issues in U.S. Market
Transparency
Regulatory Issues
Federal Interstate Wire Act of 1961
Kyl Bill/Internet Gambling Prohibition Act of 1997
The Travel Act
The Crime Control Act
Antigua vs. United States
Goodlatte/Leach Bill/ HR 4411
Federal Arrests
Future Prospects

Marketing Online Gambling
Pay-Per-Click Marketing
Affiliates

Gambler Sociology
Pari Mutuel System
Online Gambling
Gambler Behavior
Social Gambling
Preferences
Pathological Gambling

Case Studies
Hong Kong Jockey Club
Victor Mobile
Mobile Lottery
Vegas Wireless
MobVision—Mobile Phone Casino
SpinShare Wireless

References