WiMAX Business Planning Package

Published: January 2008
70
Page (PDF) Business Plan
Spreadsheet (Excel) Planning Tool
14 Page (PDF) WiMAX RFP
Author: Frank Ohrtman



Two Ways to Order

(1) Order by FAX - CLICK HERE (PDF)
or
(2) Order On-line with Credit Card (see below)


Order via Secure E-commerce
Click "Order Now" below:


Single-user

$ 2,495 US
Company-wide

$ 7,995 US

Also see: WiMAX Business Plan (without Tool)

Overview

Comprehensive WiMAX Package

The Comprehensive WiMAX package includes the Mind Commerce WiMAX Business Plan, WiMAX Business Planning Tool, and WiMAX RFP. This represents the most comprehensive WiMAX business planning kit available today as it provides a business plan, planning tool with working spreadsheet, and RFP. Each of these are also available separately.

WiMAX Business Plan

The WiMAX Business Plan contains over seventy pages of high value content that will enable intelligent WiMAX investment and deployment decisions. While there some documents on the market forecasting only return on investment, this is the only WiMAX business plan available that will allow the buyer to focus on the WiMAX-specific services that every enterprise subscriber needs including specific industry verticals where the WiMAX pitch should be a "one-call close". The plan contains the latest Wall Street objections to WiMAX and how to defeat those objections. The plan provides alternatives for both residential and enterprise-based business plans.

WiMAX Business Planning Tool

The WiMAX Business Planning Tool is an in-depth working ExcelTM spreadsheet-based tool that provides a wide ranging set of variables to be programmed into the spreadsheet including details related to WiMAX parameters as well as VoIP and video delivery concerns. The tool allows the WiMAX entrepreneur to make financial projections many years into the future and will prove to be a valuable tool where investors may be asking the simple question "How much money are we going to make?"

Key Benefits
  • Compiled by WiMAX market veterans, it is perhaps the WiMAX Business Plan is most tested business plan on the market
  • The WiMAX Business Plan also includes keen insights to new markets and business strategies
  • The WiMAX Business Planning Tool is a comprehensive Excel spreadsheet tool that incorporates a number of WiMAX performance parameters that enable the business planner to determine network capacities, over subscription ratios, VoIP and video capacities, etc
  • The WiMAX RFP assists planners in asking the right questions of vendors. Not asking those questions could cost the operator millions of dollars.

Target Audience

  • Cellular, wireless ISP's, cable TV MSO's, and fixed network service providers
  • WiMAX vendors, start-ups, vendors, investors, and industry analysts
  • 700 MHz auction bidders, spectrum holders, and investors
  • IP backbone service providers and VoIP service providers
  • Telecom regulators and government agencies
  • Enterprise telecom and IT managers
  • Municipal IT and telecom managers

Table of Contents

WiMAX Business Plan

Executive Summary

The 3 A's of the WiMAX-enabled Enterprise or Residential Service Provider

WiMAX as Access

IMS Vision

Why WiMAX as access technology?

WiMAX is not Wi-Fi

WiMAX Components

WiMAX Base Stations

Outdoor CPE

Indoor CPE

USB, Laptop card or similar

Femtocells

Independence from competitors or why backhaul is important

Wireless Backhaul Considerations

Voice (telephony): the "killer app" for WiMAX or "access" to telephone networks

VoIP Architecture

Video

Applications

Residential or Business Market?

Residential market

Business Market Applications: Generic

T1/DS3 Substitute = converged voice + data

Disaster Recovery

Combating high telecom costs and/or Building Diversity

Business Market Applications: Specific-Industry Verticals

Retail

Banking

Healthcare

Transportation

Utilities

Agriculture

Construction

Petroleum/Energy

Customer Service

"Reach vs Rich": Its your choice

Affordability: WiMAX

Lower CAPEX/OPEX = potential for faster RoI + profitability

Strategies: WiMAX service provider pitch to the enterprise

Custom Built WiMAX Network for Enterprise Private Use

Base Station and Enterprise Density

Affording WiMAX

Determining Affordability

What is over subscription (OSR)?

Spectral Efficiency

OPEX and CAPEX for a WiMAX Business Plan

Capital Expense Elements

Objections and suggested Responses

Exit Strategy

Summary

Appendix A Executive Biographies

Appendix B Financial Projections


WiMAX RFP

1.0 General and Administrative Provisions

2.0 General Requirements

3.0 Buyer Executive Summary

4.0 Backhaul Solution

5.0 Point-to-Multi Point Base Station Solutions

6.0 Subscriber Station (CPE) Solution

7.0 Network/Element Monitoring/Management or Back Office Solution

8.0 Site Survey

9.0 Installation

1.0 Ongoing Network Management Monitoring

11.0 Training

12.0 Maintenance contract

13.0 Tier 1, 2, 3 Customer Support



Frank Ohrtman has almost 20 years experience in VoIP and wireless applications. He is the president of WMX Systems, LLC, a Denver, Colorado-based consulting and systems integration firm. Mr. Ohrtman learned to perform in-depth research and write succinct analyses during his years as a Navy Intelligence Officer (1981-1991) during which he specialized in electronic intelligence and electronic warfare. He is a veteran of U.S. Navy actions in Lebanon (awarded Navy Expeditionary Medal), Grenada, Libya (awarded Joint Service Commendation Medal), and the Gulf War (awarded National Defense Service Medal).

His telecommunications career began with selling VoIP gateway switches for Netrix Corporation to long distance bypass carriers. He went on to promote softswitch solutions for Lucent Technologies (Qwest Account Manager) and Vsys (Western Region Sales Manager). His consulting clients include national governments and tier one telephone companies.

Mr. Ohrtman is a Gerson Lehrman Group Scholar (http://www.glgcouncils.com) and serves as Dean of WiMAX for Applied Learning Solutions (http://www.e-als.com). He is a regular blogger and contributor to WiMAX.com (http://www.wimax.com) and annual presenter at WiMAX World (http://www.wimaxworld.com) as well as local Cisco Users Groups. Mr. Ohrtman serves as an advisor to Bush Telecommunications Pty Ltd and the Rural Broadband Consortium of Australia.

Mr. Ohrtman holds a Master of Science degree in Telecommunications from Colorado University College of Engineering (master's thesis: "Softswitch As Class 4 Replacement-A Disruptive Technology"), a Master of Arts degree in International Relations from Boston University and a Bachelor of Arts, Political Science, from University of Iowa

Frank may be reached at Frank@MindCommerce.com


Do you need independent WiMAX consulting or training?

Mind Commerce also provides independent and
customized research, consulting, and training

Contact Mind Commerce: Click Here or email at:
Research@MindCommerce.com
Consulting@MindCommerce.com or
Training@MindCommerce.com

Click here for Mind Commerce Training

Mind Commerce also accepts Request for Proposal (RFP)
RFP@MindCommerce.com


Go to Publications Main Page

Copyright © 2002-2008 Mind Commerce LLC
Mind Commerce® is a registered service mark of Mind Commerce LLC