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Overview
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US Mobile Virtual Network Operators 2007 is simply the only publication that provides competitive analysis, and
evaluation of the US MVNO marketplace.
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This report provides an in-depth critical analysis of the American MVNO
landscape today. The report is aimed at investors, consultants, integrators
and analysts in the mobile space, suppliers of MVNO equipment and software,
and mobile carriers and other service providers. The Competitive
Analysis report examines a telecom sector that has recently experienced
a billion-dollar wave of new investments and seen the launch of new service
providers such as Amp’d, Helio, Mobile ESPN and Disney Mobile.
The report covers not only the new MVNO entrants but also critically reviews
the existing resellers and MVNOs, providing a deep-dive into all the players
in this market, including key ownership, management team and principals,
partners, funding, network operators and underlying technology, MVNE (Mobile
Virtual Network Enabler), pricing, target markets, and their strategies
for branding, marketing and distribution. The report also examines the
future prospects for each MVNO and rates its chances of business success.
Report
Coverage
The
report provides in depth coverage and analysis of over 50 MVNO’s, evaluating
quantitative data and providing a qualitative assessment. A proprietary grading
system is used to compare each MVNO and rate their performance. Factors
addressed include the following:
Key
Ownership
Funding
Overview
Underlying Network
Provider
Hardware (if
any)
MVNO Type
Prepaid
Ethnic
Convergent
Youth
Unlimited
Family
Charity
MVNWB
Official Launch
Date
Prepaid or Postpaid
Offering
Pricing Overview and
Analysis
Distribution
Partners
Target
Market
MVNO
Cannibalization
Strategic
Partners
Number of
Customers
Professional
Analysis
The Rating System is a combined measurement of different
factors that
represent the MVNO including management, distribution,
marketing,
branding, funding and general & strategic partners
and overall chance of business
success in the marketplace.
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